On the spiritual path there are three factors: Buddha, the master or the presence of the enlightened, sangha, the commune or group, and dharma, your true nature. Life blossoms naturally when there is a balance between the three.
The Buddha is a doorway, and the doorway needs to be more charming than what lies beyond so that people come to the doorway. If you are out in the street and there is rain and thunder, or scorching weather, you feel the need for a shelter. You look and find a doorway. Have you noticed that then, the doorway is more inviting and joyful than anything else in the world?