6 March 2015 - QA 4

Gurudev, The Art of living course is also mentioned as a personality development course, but isn’t the real purpose of human life to go beyond personality and individuality?

Sri Sri Ravi Shankar:

You need both. You need to have the context that life is much bigger than your personality. At the same time, that very context to life makes your personality very notable and unique.
See everyone is unique on this planet, we are all unique.

We have uniqueness within us that simply needs to come to the surface. So developing one's personality is in no way an impediment in experiencing that which is beyond the individual self.