Two cities in the USA, Denver and Milwaukee declared April 20, 2010 and April 23, 2010 respectively as Gurudev Sri Sri Ravi Shankar Days. On a 21-day tour of the country, Gurudev was bestowed with the honor in recognition of his contributions worldwide. The proclamations were signed by Mr. John Hickenlooper, the Mayor of Denver and Mr. Tom Barrett, the Mayor of Milwaukee. The two cities joined twelve other cities in the country that had earlier announced Sri Sri Ravi Shankar days.
During the visit Gurudev addressed the management and employees of Target Corporation, one of the largest retailers in the USA, at their headquarters in Minneapolis and spoke about the importance of having a sense of belongingness with one's organization.Gurudev also received letters of welcome and commendation.